Okay, so take a look at the Twilight trailer:
Um, what actually happens in this trailer? Absolutely nothing. There are no cool effects. Nothing. It's just a continuation of the exact same love triangle and threat from vampires. That's it.
However, the film makers are smart, because this trailer has 9 million views. It's meeting its need... to make girls go nuts. That's why there are two female villains and two heroes fighting for the love of Bella... cuz this is for girls. And judging from how much money the movies are making, this is an important market to hit.
Now let's flip that over to Harry Potter, which essentially is a trailer for two movies (I think), number 7 and 8 (because they broke book 7 into two movies).
This is more of a boy's movie (hero's a boy and villain's an older man), but there are several heroines and female villains, and some integral love stories, albeit with far less entanglement than Twilight: the two love stories are fairly direct. But let's be honest... Jacob's got no chance, so Twilight isn't that much less direct and obvious than Harry Potter.
But look at the trailer. I think that's one of the best trailers I've ever seen. It is driven by the raw emotion of the story (emotion that is actually fairly similar to the Twilight trailer), but it also contains some amazing effects that blow you away. Twilight has none of that.
So, the Harry Potter trailer only has 3 million compared to Twilight's 9 million, but it also only has 6 days under its belt. So my guess is that it will have more views than Twilight once Harry Potter 7 hits.
Enjoy!
- TAE
Tuesday, April 5, 2011
Trailers: "Harry Potter and the Deathly Hallows" VS "Twilight Eclipse"
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